11 free prompts · all verified
Brand & Identity prompts
Naming direction, tone-of-voice briefs and visual-identity prompts that extend the Business Name Generator, Slogan Generator and Colour Palette Generator with the strategic thinking behind each one.
Every prompt lists the exact tool and version it was tested against.
Define your brand's positioning before you start naming itA structured positioning brief — category, customer, benefit and competitive alternative — so a name generator has an actual strategic target to hit instead of guessing at vibes.ChatGPTClaude2026-07-30Turn three example sentences into a documented tone-of-voice guideReverse-engineers a one-page, enforceable voice guide from copy you already know sounds right — instead of inventing tone rules from scratch.ChatGPTClaude2026-07-25Write the strategic brief a tagline needs before you generate oneThe creative-brief step most people skip: decide what the tagline is claiming and why it's defensible, before running a batch through a generator.ChatGPTClaude2026-07-29Brief your visual identity in words before you touch a colour pickerTurns brand personality into a written colour, type and imagery direction — including a base colour and harmony choice — so a palette tool has a strategic starting point instead of a random hex code.ChatGPTClaude2026-07-27Turn your founding story into an About page that earns trustBuilds an About-page outline using the customer-as-hero framework, so the founder's story supports the reader's problem instead of upstaging it.ChatGPTClaude2026-07-23Write a logo brief a designer — or an image generator — can actually useA constraint-first logo brief that front-loads legibility, cliché-avoidance and deliverables, so a designer or image-gen tool doesn't waste a round guessing at what you actually need.ChatGPTClaude2026-07-21Map where you sit against competitors before you claim a differenceBuilds a 2x2 perceptual positioning map from what you actually know about competitors, to find real unclaimed territory instead of assuming you're already differentiated.ChatGPTClaude2026-07-18Audit your brand for inconsistency across every touchpoint you ownTurns a plain list of where your brand appears into a prioritised checklist of concrete, yes/no-answerable mismatches — the due-diligence pass before any rebrand.ChatGPTClaude2026-08-02Turn a pile of inconsistent screens into a design system starter kit with a token audit and a component priority listFeeds ChatGPT a description of your current, inconsistent UI and gets back a proposed token structure (color, spacing, type, radius), a prioritized list of which components to systematize first, and the specific inconsistencies to kill before anyone touches Figma.ChatGPT (GPT-5.1)2026-08-08Expand one brand anchor color into a full, contrast-checked palette instead of guessing at five more hex codesTakes one anchor brand color plus context on where it'll be used and produces a working palette (primary, secondary, neutrals, semantic states) with explicit WCAG contrast reasoning, not just a swatch grid that looks nice and fails accessibility review later.ChatGPT (GPT-5.1)2026-08-11Pick a typeface pairing and scale that actually matches how the brand talks, instead of two fonts that just look nice togetherGets ChatGPT to reason from your brand voice and real content examples to a heading/body typeface pairing, a type scale, and specific rules for where each font is allowed to appear, so typography reinforces the brand instead of just being a font-pairing pick.ChatGPT (GPT-5.1)2026-08-14
