UI & UX Design

Verified against ChatGPT · 2026-08-10

Force a real feature-prioritization call instead of a roadmap where everything is 'high priority'

Scores a list of candidate features against effort, impact, and confidence, and produces a ranked shortlist with the trade-offs stated plainly — built to stop a roadmap conversation from ending in a tie.

ChatGPT (GPT-5.1)5 fillable variables

The prompt

Ready to copy — highlighted parts are example details you can swap.

CANDIDATE FEATURES
Bulk CSV export, in-app notifications, SSO login, dark mode, custom report builder, Slack integration.

BUSINESS GOAL THIS QUARTER
Reduce enterprise-tier churn, which exit interviews cite security/compliance gaps as a factor in.

KNOWN EFFORT ESTIMATES (if any)
SSO login: ~3 weeks (two engineers); dark mode: ~1 week; custom report builder: ~6+ weeks, high uncertainty.

EVIDENCE BEHIND EACH FEATURE'S EXPECTED IMPACT
SSO login requested explicitly by 4 of the last 6 churned enterprise accounts; dark mode requested informally by a handful of individual users on Twitter with no revenue link.

TEAM CAPACITY
Two backend engineers and one designer, roughly 10 engineer-weeks of net new capacity after maintenance work.

For each feature in CANDIDATE_FEATURES, assign three scores on a 1-5 scale: Impact (tied specifically to BUSINESS_GOAL, not impact-in-general — a feature can be broadly useful and still score low here if it doesn't serve this quarter's specific goal), Effort (using EFFORT_ESTIMATES where given; where absent, state your estimate is a rough guess and flag it as needing real estimation before being relied on), and Confidence (how strong the evidence behind the impact claim actually is — a feature justified by one anecdotal customer request scores lower here than one backed by usage data or multiple independent requests, and you must state what IMPACT_EVIDENCE actually consists of for each feature, not just assert a confidence number).

Compute a priority signal from these three scores, but do not let the arithmetic alone decide — after ranking, sanity-check the top of the list against TEAM_CAPACITY and flag if the highest-scoring set of features would collectively exceed what the team can realistically ship this quarter, since a ranked list that ignores capacity is not a roadmap, it's a wish list. Where two features score near-identically, do not present them as tied; force a tiebreaker by naming the one additional factor (strategic sequencing, a dependency between them, an external commitment already made) that would actually decide between them in practice.

WHAT NOT TO DO
Do not inflate every feature's impact score to justify including it — if a feature genuinely doesn't serve BUSINESS_GOAL this quarter, its low score should be visible even if it's a good feature in general; a prioritization exercise that scores everything 4 or 5 has failed at its one job. Do not average the three scores into a single number without also showing them separately — leadership needs to see whether something ranked highly because it's truly high-impact or because it's merely low-effort.

OUTPUT FORMAT
1. Table: feature | impact score + one-line reason | effort score + basis | confidence score + evidence basis | resulting rank.
2. The ranked shortlist that fits within TEAM_CAPACITY, explicitly separated from the features that scored well but don't fit this quarter.
3. Any forced tiebreaker calls, with the deciding factor named.
4. One paragraph naming the feature most likely to be over- or under-rated by this exercise and why, so a human reviewer knows where to apply judgment.

Customize

Optional — swap in your own details for the highlighted parts above.

Why this works

Tying the impact score specifically to a named business goal rather than asking for impact in general terms is what stops the exercise from collapsing into everything-is-important, which is the default failure mode when a model is asked to prioritize a features list without a fixed target — every feature on a real candidate list has some plausible story for why it matters generally, and only anchoring against one specific quarterly goal forces genuinely different scores across the list instead of a cluster of 4s. Requiring the confidence score to state what evidence it's actually based on, rather than asserting a number, closes a gap models otherwise exploit: it's easy to assign a confident-sounding score to a feature backed by a single anecdote, and forcing the evidence to be named alongside the number lets a human reviewer catch when "confidence: 4" is actually resting on one enthusiastic Slack message. Requiring a capacity sanity-check after the ranking, rather than trusting the arithmetic alone, addresses a structural limitation of any weighted-scoring approach: a ranked list is not automatically a feasible plan, and a model that stops at producing scores will hand back a wish list dressed up as a roadmap unless explicitly told to check the top of that list against what the team can actually build. Forcing a named tiebreaker instead of allowing ties matters because a real roadmap decision has to pick an order, and a model permitted to present two features as equally ranked is quietly pushing the actual decision back onto the human without having done the analytical work it was asked for.

What you get back

SSO login: Impact 5 (directly named by 4 of 6 churned enterprise accounts, matches this quarter's churn-reduction goal), Effort 3 (3 weeks, two engineers), Confidence 4 (multiple independent account requests, not anecdotal) -> rank 1, fits capacity. Dark mode: Impact 1 (no link to churn goal), Effort 4 (low effort), Confidence 2 (informal social requests only) -> ranks low despite ease of build; flagged as the feature most likely to get pushed up the list on 'quick win' instinct despite weak evidence.

Verified against

ChatGPT GPT-5.1 · 2026-08-10

Changelog

  • 2026-08-10 Initial publish, verified against ChatGPT GPT-5.1.

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